A brand new “love” signal will debut at 10 a.m. Saturday on the The Olde Dominion Agricultural Advanced in Chatham.

It’s all a part of the Virginia Tourism Company’s program often called “LOVEwork” designed to advertise tourism locations all through the state, in line with a information launch.

The newest addition is a part of a LoveSign Path all through the county. Different indicators are positioned in downtown Chatham, downtown Gretna and Wayside Park in Harm.

With abounding enthusiasm surrounding subsequent 12 months’s opening of a on line casino resort in Danville — along with a short lived facility now in operation — a brand new regional tourism model is now in place: Go to SoSi.

The brand new advertising piece ties within the affiliation with Southside Virginia with a brand new twist by taking part in off the sounds of “so” and “see,” Lisa Meriwether, tourism supervisor, defined on the unveiling earlier this month, simply days earlier than the momentary Danville On line casino opened its doorways.

Tourism brings in about $14 million in tax income to the area every year, making it an financial engine itself.

The Virginia Tourism Company’s LOVEwork Reimbursement Program offered $1,500 for the most recent love signal for Pittsylvania County.

Mary Smith spearheaded the love signal venture, the discharge said. Members of a working committee included Brenda Bowman, Alisa Davis, Lisa Shorter together with different volunteers with Chatham First, Chatham Rotary, Olde Dominion Agricultural Advanced and The Homeplace Winery, in line with a information launch.

The Olde Dominion Agricultural Advanced is a tourism draw internet hosting agriculture-themed occasions all year long.

At every love signal within the county, a QR code shall be obtainable in a close-by kiosk directing guests to the Pittsylvania County web site.