KUALA LUMPUR, 15 January 2024: Tourism Malaysia’s workplace in The Hague offered Malaysia to the Dutch market taking part within the 53rd version of the Vakantiebeurs Vacation Honest, 10 to 14 January 2024, at Jaarbeurs, Utrecht within the Netherlands.

Collaborating with co-exhibitors Sabah Tourism Board, Mike Bikes, and native tour operators Pangea Journey and Reisbrigade, Tourism Malaysia, offered Malaysia as a premier vacation vacation spot for journey shoppers visiting  Vakantiebeurs Vacation Honest.

The annual honest is the most important journey occasion within the Netherlands, drawing over 60,000 guests. It opens with a devoted commerce day adopted by 4 shopper days, providing a platform to raise Malaysia as a most well-liked and protected vacation spot for Dutch travellers.

All through the Vakantiebeurs honest, Malaysian meals sampling and fascinating cultural performances attracted guests whereas specializing in Malaysia’s dedication to providing ecotourism and sustainable tourism choices.

Tourism Malaysia offered new tourism merchandise and locations,emphasising the nation’s wealthy biodiversity and vibrant native communities, highlighting area of interest tourism segments equivalent to birdwatching packages, houseboat packages, and geo-tourism packages. Featured locations included Perlis, Endau Rompin, and Sabah Tourism Board, which is house to the Kinabalu UNESCO World Geopark. The popularity of the Kinabalu UNESCO World Geopark positions Sabah because the third place on this planet to have a UNESCO Triple Crown Web site.

On the trade-only day, the Tourism HE Roseli Abdul, Ambassador of Malaysia to the Kingdom of the Netherlands, attended the sales space’s opening together with over 80 trade companions, together with airways, tour operators, journey brokers, and journey media. 

In his speech to sales space individuals and journey companions, the ambassador commented: “The Netherlands is one in all Malaysia’s important markets in Europe after the UK, Germany, France, and Russia. 

“From January to October 2023, Malaysia obtained 58,014 vacationers from the Netherlands. We’re assured that we are able to restore Dutch vacationers’ arrivals, common size of keep, and spending in Malaysia to pre-pandemic ranges.”

Tourism Malaysia has set a goal to welcome 27.3 million vacationer arrivals and generate MYR102.7 billion in income for the 12 months 2024 and is gearing as much as Go to Malaysia 12 months in 2026 when the federal government targets 35.6 million overseas vacationer arrivals.