HONG KONG – Sports activities lovers will always remember to convey alongside their sport footwear and exercise garments whereas travelling to benefit from the surroundings alongside means and really feel the heart beat of every vacation spot. This has shaped a brand new journey development that blends sports activities with exploration. Noticing this rising development, HK Specific has specifically partnered with On, a world-renowned Swiss skilled sports activities model, to supply prospects with distinctive journey experiences and knowledge, constructing a holistic journey and way of life ecosystem.

There may be multiple technique to discover the world. Whether or not it’s jogging via streets and alleys or becoming a member of native marathons, HK Specific can fulfil our prospects’ need to “Gotta Go” via our community of flights throughout Asia and uncover locations via sports activities. On additionally embraces this spirit of energetic exploration. By creating an enticing, cloud-like operating expertise with revolutionary expertise, On empowers lovers to pursue their desires of athletic adventures. As equally youthful and passionate manufacturers devoted to journey and health, HK Specific and On naturally resonate with each other of their shared purpose of constructing sports activities tourism extra accessible.

Initially of the yr, HK Specific declares a collection of collaborations with On to embark on a brand new journey of “Journey x Sports activities”. Along with sponsoring air tickets for runners to take part within the Taoyuan Half Marathon held in Taiwan final month, HK Specific will proceed sponsoring runners to take part in marathons throughout Asia within the coming yr, permitting them to discover these fantastic cities other than collaborating in races. As well as, On will give away their best-selling trainers to HK Specific prospects for 3 consecutive months, and invite KOLs to share their abroad operating and racing experiences on social media.

Eric Thain, Director, Buyer & Model of HK Specific, mentioned: “Now we have seen extra folks exploring cities via sports activities in recent times for distinctive journey experiences. There are additionally skilled or newbie runners travelling abroad, particularly to Japan and Taiwan, to take part in marathons. By partnering with skilled operating shoe model On, we will leverage our in depth flight community throughout Japan, Taiwan and Asia, in addition to On’s revolutionary patented trainers, to collectively promote Asian journey and sports activities tradition and pave a brand new floor for sports activities tourism. Trying forward, HK Specific will proceed to drive travellers to ‘Gotta Go’, whereas collaborating with different synergistic manufacturers to increase our journey way of life ecosystem.” 

Ryan Lam, Gross sales Lead of On Hong Kong, mentioned: “Operating is getting widespread not too long ago in Hong Kong. Increasingly more Hong Kong folks journey overseas to discover totally different cities, and take part the oversea operating occasions and marathons. As an rising sports activities model, On has dedicated to advertise the operating tradition. The merchandise vary from informal operating to marathon, and are appropriate for every day put on. This cooperation with Hong Kong Specific, with its community throughout Asia, particularly Taiwan and Japan. These areas are the best methods for runners to register the competitors, hopes to advertise the journey tradition of Hong Kong folks and mix operating and travelling as a brand new expertise.”