Vacationers go to the Angkor Wat in Siem Reap province, Cambodia on Feb. 10, 2024. (Photograph by Sao Khuth/Xinhua)
Tourism Minister Sok Soken mentioned the marketing campaign would inject new momentum into the native tourism sector, serving to entice extra worldwide vacationers, significantly to the Angkor park.
SIEM REAP, Cambodia, March 17 (Xinhua) — Cambodia on Saturday launched the Go to Siem Reap 2024 marketing campaign within the northwestern province, aiming to attract extra guests to its vacationer attraction the UNESCO-listed Angkor Archaeological Park.
Addressing the launching occasion with hundreds of individuals, which was held along with the official opening ceremony of the eighth River Competition, Prime Minister Hun Manet mentioned the marketing campaign was designed to revitalize the tourism trade in Siem Reap province within the post-COVID-19 pandemic period.
Vacationers go to the Angkor Wat in Siem Reap province, Cambodia on Feb. 10, 2024. (Photograph by Sao Khuth/Xinhua)
“The Go to Siem Reap 2024 marketing campaign, along with the 2024 Cambodia-China people-to-people change 12 months and the Cambodia-India tourism 12 months, will enhance the tourism sector in Siem Reap province, attracting extra international vacationers to Cambodia,” he mentioned.
Based on Hun Manet, the Chinese language-invested Siem Reap Angkor Worldwide Airport (SAI), which began business operation final November, is changing into a possible magnet by facilitating the journey of worldwide vacationers to the Angkor park particularly and to Cambodia normally.
The prime minister additionally inspired tourism officers, native authorities and tour brokers to prepare varied tourism actions to help the marketing campaign.
Tourism Minister Sok Soken mentioned the marketing campaign would inject new momentum into the native tourism sector, serving to entice extra worldwide vacationers, significantly to the Angkor park.
Vacationers go to the Angkor Wat in Siem Reap province, Cambodia on Feb. 10, 2024. (Photograph by Sao Khuth/Xinhua)
“The Go to Siem Reap 2024 marketing campaign is one among our main measures to revitalize the tourism trade in Siem Reap province,” he mentioned.
Siem Reap is house to the 401-square-km Angkor Archaeological Park, which was inscribed on the World Heritage Record of the United Nations Instructional, Scientific and Cultural Group (UNESCO) in 1992.
Angkor park, the preferred vacationer vacation spot within the Southeast Asian nation, is house to 91 historic temples constructed over a time span from the ninth to the thirteenth centuries.
Vacationers go to the Angkor Wat in Siem Reap province, Cambodia on Feb. 10, 2024. (Photograph by Sao Khuth/Xinhua)
The traditional web site obtained practically 800,000 worldwide guests in 2023, incomes 37.1 million U.S. {dollars} in income from ticket gross sales, in line with the state-owned Angkor Enterprise.
Nevertheless, the figures had been in comparison with 2.2 million international vacationers the park obtained within the pre-pandemic period in 2019, with a gross income of 99 million U.S. {dollars} from ticket gross sales.■
