Sturdy journey intent is driving tourism restoration in Europe however locations should be able to deal with the rising demand, mentioned the European Journey Fee (ETC) this week.

On the identical time, in view of the demand, the ETC is warning of potential disruptions from aviation strikes, labor shortages and war-related airspace closures.

Based on the ETC’s newest “European Tourism: Tendencies & Prospects” report for the second quarter of the 12 months, Europe has recouped practically 95 % of pre-Covid 2019 worldwide vacationer arrival ranges regardless of the cost-of-living disaster.

Supply: ETC

“It’s encouraging to see the optimistic restoration of worldwide vacationer arrivals within the first half of 2023. With this in thoughts, European locations should be ready to successfully handle the elevated demand and return of vacationers,” mentioned ETC President Miguel Sanz.

Based on ETC analysts, one-quarter of reporting European locations have managed to surpass pre-pandemic overseas arrival figures.

Air visitors throughout Europe is edging nearer to pre-Covid ranges. When it comes to long-haul supply markets, the US is driving restoration in Europe.

Trying forward nonetheless, the ETC warns that locations and tourism stakeholders should formulate methods that may allow the distribution of vacationers to keep away from overcrowding.

“Vacationer methods should embrace journey dispersal with a purpose to help locations in addressing overcrowding, whereas additionally spreading the advantages of tourism to less-travelled areas. Tourism can and ought to be leveraged as a social, financial, and sustainable power for good,” mentioned Sanz.

Zante, Artemisia, Grecia. Photo by Matteo Marsullo on Unsplash.

Different key takeaways of the ETC report embody:

– customers are making their journey selections based mostly on price which is benefiting locations providing extra worth for cash

– air visitors volumes are edging nearer to pre-pandemic ranges in line with knowledge to June due to elevated airline capability throughout each European and overseas airline carriers

– European flight scheduling is returning to 2019 ranges with deliberate seat capability at 96 % this summer season. The ETC warns nonetheless that “it stays to be seen whether or not airline capability can meet demand this summer season”

-the US is main abroad journey restoration in Europe due to favorable change charges. Most up-to-date knowledge reveals that 52 % of reporting locations have surpassed pre-pandemic ranges of US vacationer arrivals to this point this 12 months.

The ETC’s report contains knowledge from the TourMIS database, STR, IATA, Eurocontrol, UNWTO and Clear.


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